WhiteCity Soft

Web 2.0, refers to a perceived or proposed second generation of Internet-based services—such as social networking sites, wikis, communication tools, and folksonomies—that emphasize online collaboration and sharing among users.

The complex and evolving technology infrastructure of Web 2.0 includes server-software, content-syndication, messaging-protocols, standards-based browsers with plugins and extensions, and various client-applications. These differing but complementary approaches provide Web 2.0 with information-storage, creation, and dissemination capabilities that go beyond what the public formerly expected of web-sites.

Rich Internet applications (RIA) are web applications that have the features and functionality of traditional desktop applications. RIAs typically transfer the processing necessary for the user interface to the web client but keep the bulk of the data (i.e maintaining the state of the program, the data etc) back on the application server.

The functionality of Web 2.0 rich Internet applications builds on the existing Web server architecture, but puts much greater emphasis on back-end software. Syndication differs only nominally from the methods of publishing using dynamic content management, but web services typically require much more robust database and workflow support, and become very similar to the traditional intranet functionality of an application server.

A service-oriented architecture is not tied to a specific technology. It may be implemented using a wide range of technologies, including REST, RPC, DCOM, CORBA or Web Services. SOA can be implemented using one of these protocols and, for example, might use a file system mechanism to communicate data conforming to a defined interface specification between processes conforming to the SOA concept. The key is independent services with defined interfaces that can be called to perform their tasks in a standard way, without the service having foreknowledge of the calling application, and without the application having or needing knowledge of how the service actually performs its tasks.

WhiteCity Soft is a Web and Web application development company featuring benchmark Rich Internet Application functionality and performance.

Whatever your project, WCS can handle the planning, design, programming and deployment from start to finish. Because we are a one-stop shop, our customers don't have to juggle the logistics of managing a project with various suppliers. We do it all, including the project management.

WhiteCity Soft create enterprise level websites and applications for a wide range of budgets.
Criteria such as scalability, product lifecycle and complexity of features will determine which development tools and platforms will be right for you.

Our development methodology revolves around three central princples:

• First class customer relationship & project management
• Agile implementation
• SOA services-based approach for a longer product lifecycle and greater flexibility

WhiteCity Soft can handle your most challenging projects on-time and on-budget. We have a wide range of capabilities, but specialize in enterprise level Web applications and tools.

Specializations

• High end design & brand DNA
• Flash RIA
• iTV media management systems
• Cutting edge multimedia players and back end

While we are developing custom solutions for our clients, in the background the WhiteCity Soft team is developing a Web 3.0 platform which is fully Adobe AIR compatible. The advantage of the "M-Core" platform is its robust scalability, flexibility, rich feature set and overall lower cost of ownership.